With a longstanding relationship existing between Camira and
TfL, this project marked the perfect opportunity to create a custom fabric for the transport organisation using our revolutionary digital print capability -
Camira Print. Working closely with Paul Marchant, Product Design Manager at TfL, we developed a fabric featuring a gradated cloud pattern which perfectly complemented the cars' livery and
IFS logo. A design that cannot be woven, this striking print illustrates the complex shading possible with Camira Print, and the immersive, branded interiors it can create when installed.