Rejoice's project in focus: (W)ego installation
Project: (W)ego installation by MVRDV.
Photography by Ossip van Duivenbode
MVRDV engages globally in providing solutions to contemporary architectural and urban issues using a highly collaborative, research-based design method. MVRDV and research think-tank, The Why Factory, jointly developed interventions exploring future cities including the (W)ego installation, exploring how future urban dwellings can be capable of adapting in real time to the users’ needs.
This type of alternative thinking when imagining new solutions mirrors the ethos behind our trend Rejoice for 2018/19.
5 Facts about (W)ego installation
- MVRDV launched the (W)ego installation at Dutch Design Week 2017.
- The (W)ego installation represents a frozen moment in the living and flexible (W)ego vision.
- In this installation, nine rooms were made and when confronted with the dreams/ideals of others, users had to learn to negotiate with each other.
- Users start to work with and around each other and, somehow, together create something that is even nicer. And with the surrounding intrusions and negotiations, one begins to feel that something interesting is happening ‘next door.’ Why not visit your neighbour? Thus, Ego becomes Wego.
- (W)ego shows that evolutionary and flexible architecture is possible. That the most perfect situation can be achieved at every moment, leading to an even more optimal use of our limited urban space.